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  • Founded Date June 14, 1980
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New ‘discreet’ Viagra Launched ending Embarrassment Of Blue Pill

The makers of Viagra are set to release a brand-new ‘discrete’ type of the drug that will replace the renowned – and quickly recognisable – little blue tablet.

The distinctive diamond-shaped tablets could soon be replaced by a pink, rectangular ‘wafer’ that liquifies on the tongue, suggesting it does not require to be taken with water.

About half of men over 40 suffer erectile dysfunction in the UK and in 2015 there was a record 4.57 million prescriptions for Viagra on the NHS.

The drug first came to the marketplace in the 1990s after being invented by the American pharmaceutical business Pfizer.

It was very first established in the 1980s as a cardiovascular disease medication, but trial individuals saw it had an uncommon side impact – frequent erections.

Now, Pfizer spin-off Viatris, which owns the Viagra name and brand, has actually obtained a trademark in the UK for the brand-new kind of the drug, Viagra ODF.

Viatris has already released the Viagra ODF in Canada and promoted it as being ‘thin and discreet’ which might be more effective for lots of customers.

The distinct tablets – which can trigger embarrassment for some patients – has actually been reinvented and a brand-new dissolvable type might be readily available to Brits in the next 5 years. Stock image

‘Tablets are not constantly tolerable to patients and also sometimes the size of tablets might put patients off having them,’ Thorrun Govind, pharmacist and health expert, told The Telegraph.

She included: ‘Some guys might still be discovering the concept of having Viagr awkward, however I would hope that guys’s health and conversations about sexual health have actually moved on considering that Viagra was very first created.’

Ms Govind believes this new design is a ‘positive advance’.

The brand-new dissolvable medication is believed to most likely come to the UK imminently.

Rebecca Anderson-Smith, partner and chartered trade mark attorney at Mewburn Ellis, informed the newspaper that the trademark application is a ‘excellent indication’ it will be offered within the next five years.

She discussed trade mark registrations can be cancelled if they are not utilized for a continuous period of 5 years or more after registration. As a result, it appears Viatris plans to introduce the item within the next couple of years.

However, approving a hallmark would not ensure the ODF could be sold and it would have to be approved by the Medicines & Healthcare items Regulatory Agency first.

It’s expected to cost the exact same as the tablet variation and to be offered in the exact same doses.

An overall of 4.57 million prescriptions for sildenafil, more known by the brand name Viagra, and other kinds of impotency drugs offered under the trademark name Cialis and Levitra, were dished out by the health service in 2023

This comes after dodgy Viagra was discovered to be Britain’s greatest counterfeit drug after more than ₤ 6.2 million of phony blue pill were taken by UK regulators in 2023.

More products of the erectile dysfunction drug were discovered than knock-off versions of painkillers like morphine.

Health officials stated online retailers flouting regulations lagged the counterfeit supplies with the majority of being imported from nations like India without an appropriate licence.

Data, from UK regulator The Medicines and Healthcare items Regulatory Agency (MHRA), reveal 2.6 million dosages of sildenafil, the generic name for the medication best called Viagra, were confiscated in 2015.

Another half-million dosages of tadalafil, another erectile dysfunction drug offered under the brand name Cialis worth ₤ 1.2 million were also taken.

While all medications carry potential adverse effects drugs from unreliable sources might either not work or bring additional ingredients or contaminants like heavy metals or other drugs that might be dangerous.